Category: Empowerment Self-Defense
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Why We Reject Fear-Based Marketing Strategies
Let’s Elevate Empowerment and Autonomy! On our social media pages, you’ll never see images of men lurking in the shadows, nor will we tell you about the dangers of walking alone at night. We believe most women are already well aware of the realities of gender-based violence.* We don’t need a daily reminder of the…
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Improve your relationships with empowerment self-defense
Understanding the traffic light approach to evaluating risk — & safety. What does self-defense mean to you? Is it just about martial arts strikes and yelling at an attacker? Or is it also about expressing firm boundaries, communicating a “No” without excuses or apologies, and interrupting uncomfortable situations before they become dangerous. Or, is it about improving…
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Yes, I’m Traveling Solo: Self-Defense as a Path to Freedom
Safety is a human right. So is solitude. Solo female travel? That’s not possible. It’s too dangerous. Women shouldn’t do that. You should never travel alone. What if you get kidnapped? Aren’t you scared? Go with someone, a friend, a partner—ideally a man. As a woman, I have heard every argument in the book against going out…
